A.T.Cross, manufacturer of fine writing instruments, timepieces, and personal accessories has selected Digital Strategy and Marketing Agency, Ideal Interface.
The scope of the partnership includes digital and eCommerce consultancy, search engine optimisation, digital performance marketing and paid social media activity across A.T. Cross’ European eCommerce portfolio.
The Glasgow-based digital consultancy was selected because of its extensive international eCommerce and online marketing experience with proven results.
Ben Hall, European Online Marketing Manager at A.T. Cross says, ‘The Ideal Interface team demonstrated not only their obsession with online marketing and eCommerce, but could show a campaign-led results mentality that we identified with. That made them the natural choice for improving the online acquisition and eCommerce at A.T. Cross.’
Hayden Sutherland, owner and consulting lead at Ideal Interface says, ‘Winning Cross is fantastic. It’s a reflection of the effort and expertise the team puts into every piece of work. Our brief is to help A.T. Cross develop its digital strategy and improve acquisition and conversion across all online channels. It’s a really exciting company to work for because of its wide ranging consumer and social focus.’
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We are happy to announce that we have been chosen by Scottish house
builders Cruden Homes West to extend the scope of our Digital
Marketing consultancy. Following our work for Cruden on their
successful King’s View development at Toryglen in South Glasgow and
the award winning City Legacy in the East End of Glasgow (previously
the Commonwealth Games Athlete’s Village), we have now been selected
to work on the next project… Baron’s Vale, near Parkhead in Glasgow.
The scope of our digital marketing engagement includes search engine
optimisation as well as paid media marketing for this new development
of 2 & 3 bedroom terrace homes and 3 bed semi-detached houses. The
website is now available at: http://www.crudenbaronsvale.co.uk
Liz Mallon, Sales & Marketing Manager at Cruden Homes West said “Ideal
Interface has a successful track record in search engine marketing for
us. They were therefore the natural digital marketing partner for us
on the Baron’s Vale development in Glasgow’s East End. We are looking
forward to working with Hayden and his team again to make this new
home development an online success”
Ideal Interface’s director Hayden Sutherland stated “We are incredibly
pleased with the news that we’ve been picked to run the digital &
search marketing for Cruden’s Baron’s Vale development. This allows us
to further leverage our expertise in the Glasgow-based online
marketing and the Scottish home building industries.”
The Ideal Interface team are very happy to announce that we have
recently been selected by www.gameroomguys.com for consultancy on
Search Engine Optimisation. Game Room Guys is a company based in
Michigan USA who sell pinball machines, pool tables, arcade games and
all sorts of associated accessories. In short, if you want to have
your very own amusement arcade at home… Game Room Guys are the guys
to provide everything you need.
Eric Wildey from Game Room Guys said “Ideal Interface was personally
recommended to us by one of their existing clients and we are very
happy that they are helping us with the organic optimisation of our
website. It also helps that they are passionate about our product
range and that their digital marketing team understood our target
audience from day one”.
Hayden Sutherland, Ideal Interface’s Director stated “Being selected
by Game Room Guys and helping them optimise their web is a great
opportunity to once again implement our tried and tested Search Engine
Optimisation approach for International retailers. We are incredibly
glad to add www.gameroomguys.com to our growing list of clients and
are looking forward to a long and prosperous working relationship with
Ideal Interface are proud to have started working with Oban-based jeweller Claire
Hartley to launch her new website and optimise it for organic ranking
in search engines.
http://www.silver-jewelry.co.uk now provides collections of silver
jewellery to browse and buy online via a new bespoke eCommerce
Ideal Interface was personally recommended to Claire, who lives and
works in Oban in North West Scotland, by a digital industry contact.
We have since been working alongside her to help her preposition her
new site for improved organic positions in Google and other popular UK
Claire Hartley said “I have found the search engine optimisation
experience of Hayden and his team invaluable in helping us launch
http://www.silver-jewelry.co.uk to a global audience of silver
jewellery customers. Their SEO insight and consulting advice has
helped us focus our code, content and overall site experience towards
an optimised online presence”.
Hayden Sutherland, Director & Principle Consultant at Ideal Interface
stated “We enjoy consulting to companies of any size and at any point
in their online journey. However working with Claire Hartley has been
especially rewarding, as it has allowed us to apply the SEO approach
and techniques we have used for major international eCommerce clients
to her new eCommerce site. We hope to continue to work with Claire in
the long-term to grown her online business”.
Ideal Interface has further increased our USA-based client base with
Search Engine Optimisation work for NetSuite Consultancy Partner
We have recently been brought in to assist the Cloud ERP &
CRM NetSuite consultancy with SEO guidance and to conduct an in-depth
organic site audit.
Vijay Saha, Founder & CEO of Sererra has commented “We want to improve
our online profile and gain additional business through our owned
media. So we needed a digital marketing agency to give us an honest
review of our current site. We have been impressed with the skills and
experience of the Ideal Interface team and plan to use them to help us
develop for the future”.
Hayden Sutherland, Owner & Principle Consultant at Ideal Interface said “We
are incredibly proud to be working with Sererra. It is great that our
international search engine marketing expertise is helping them to
improve their presence online”.
Ideal Interface have been chosen to provide New York-based Jamaligarden.com with Search Engine Optimisation consultancy.
Sabir Taheraley from Jamali Floral and Garden Supplies said “We were impressed with the approach and passion Ideal Interface had for our business. They have taken the time to understand our concerns and helped set us on the path to an improved eCommerce website.”
Hayden Sutherland, Ideal Interface’s Director stated “We are incredibly pleased to work with the team at Jamaligarden.com and are glad they have been impressed with our SEO expertise and dedication to customer satisfaction.”
We are incredibly proud to announce that our work with FMWfasteners.com has now been extended beyond Search Engine Optimisation to now include PR and Content Marketing.
Following a successful 2014, this US-based eCommerce site dedicated to: anchors, bolts, washers and socket products has recognised the need to focus on building awareness, growing visitors and increasing revenue from organic placement.
Therefore they have increased the scope of Ideal Interface’s efforts to now include building relationships with opinion formers & online influencers and developing on-site content.
Cruden Homes West Scotland has selected Ideal Interface to plan and deliver the search engine marketing activity for its new King’s View housing development website: http://www.crudenkingsview.co.uk
Launching in early 2015, King’s View community of houses and flats will provide 1, 2 and 3 bedroom new build homes in the Toryglen area of Glasgow.
Liz Mallon, Marketing Manager for Cruden Homes West Scotland said “Ideal Interface were our natural search marketing partner for our new online initiative, given their significant search engine optimisation and pay-per-click expertise in the new homes market”.
Ideal Interface is proud to announce that they have won a contract to provide FMWfasteners (http://www.fmwfasteners.com) with SEO consultancy services.
FMW Fasteners are an online business based in Texas who sells premium anchor fixings, nuts, bolts, screws and socket products across the USA. Ideal Interface’s brief is to increase the organic traffic and revenue, whilst working alongside the established Pay-Per-Click activity provided by Cobnut Web Services (http://www.cobnut.net).
Hayden Sutherland from Ideal Interface stated “We follow a best-practice model for search engine optimisation. By initially carrying out a thorough organic search audit, we could then identify a prioritised set of SEO recommendations that would help FMW gain the best long-term growth in traffic and goals. We are looking forward to working with the FMW Fasteners team to help them improve an already successful eCommerce business”
Steve Baker from FMW Fasteners said “SEO is an essential part of our digital marketing mix and we recognise the need to bring in agencies to continually raise our online game. We were impressed with approach and skills that Ideal Interface brought to the table.”
Ideal Interface have been chosen by Bibby Financial Services to assist them in the development of their digital strategy and help recruit & build a global high performance online team. Diane Blinkhorn, Global Marketing Director for BFS, stated: “We recognised the need to bring in specialist digital knowledge to support us in taking the business forward digitally to the next level and are grateful for the insight and experience that the Ideal Interface team brings to the table”.
Bibby Financial Services is a leading independent SME funding specialist, providing financial solutions to almost 7,000 small and medium-sized businesses worldwide, handling client turnover of £8.2 billion and advancing funds in the region of £730 million. With 46 operations spanning Europe, the Americas and Asia-Pacific, our local teams help clients to maximise business opportunities both in their domestic markets and when trading internationally.
Ideal Interface is a Digital Strategy & eCommerce Consultancy based in Glasgow, Scotland. Their clients include major brands in the retail, financial services and travel & tourism markets.